Brand TLDs in the Consumer Goods & Retail Industry
Enroll to our expert masterclass where we discuss our comprehensive Brand TLD report for the Consumer Goods & Retail Sector, providing background information to prepare for the 2026 new gTLD round.
Introduction
Overview of dotBrands in this Sector
Active vs. Defensive Use
Retail Chains and Supermarkets
Apparel and Luxury Brands
E-Commerce and Consumer Tech Brands
Common Motivations for Applying for a .Brand TLD
dotBrand TLDs in Retail vs. Other Industries
Domain Utilization Patterns in Consumer .Brand TLDs
Notable Use Cases and Best Practices
Strategic Outlook for the Next Round